Playbook

The living document capturing every play as a procedure: trigger → owner → script → result → conversion. The second product of the motion — it is what makes the first sales hire possible.

Source: Course-defined tool. The discipline it borrows from: sales playbook practice in scaled teams — every play written as trigger, owner, script, and conversion data, so a future hire can inherit the motion.

First used in: 0.3 · Install the operating system